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    Strategic Targeting Coordinator at United Food & Commercial Workers International Union

    Closing Date: May 30, 2014
    Position: Senior Strategic Targeting Coordinator
    Bargaining Unit: Guild
    Salary: P-1
    Department: Legislative and Political Action Department

    The Senior Strategic Targeting Coordinator works with the Department Director, Political Director, Organizing, Collective Bargaining, Information Technology and Membership Processing to develop and design advanced data systems that will facilitate a strategic targeted campaign strategy.

    Include the following. Other duties may be assigned. This list is not exhaustive and may be supplemented.
    Oversees the application of technology to facilitate political, organizing, and collective bargaining campaign strategy.
    Coordinates membership list management, cleaning and development strategies with Information Technology, Membership, Organizing, Collective Bargaining and the Legislative and Political Action Departments.
    Advises political, organizing and collective bargaining campaigns on voter contact strategy and communication.
    Coordinates data experiments and analysis to ensure we are maximizing program resources.
    Works with political staff to determine persuasion universes and metrics to educate and engage UFCW members in targeted states and nationally.
    Develops and conducts micro-targeting and traditional targeting methods for mail, phone, tele-town halls, canvassing, online and SMS and other specific campaign goals.
    Provides advanced data and targeting analysis for individual state plans and strategies.
    Develops new media strategies with the Communications Department for organizing, collective bargaining and political campaigns that will enhance our membership and targeting information.
    Manages voter data and runs counts and lists as needed.
    Creates strategies for recruiting, re-contacting and developing member activists.
    Handles development contact with VAN, Catalysis and other data system vendors to design interface workflows and to determine what features should be used. Manages relations with staff at all levels. Works with LAPAD field staff and locals, others to develop tracking systems for data collection on the ground, train staff and lost timers to ensure accuracy.
    Establishes and maintains accountability mechanisms.
    Assists with field program coordination and implementation as needed. This would require temporary field assignment.
    Works with staff at all levels of the organization and develops new relations beyond the immediate department.
    Interfaces professionally with other analysts in the progressive community to share best practices, learn about the latest technology, approaches and models. Researches new technology and recommends purchases.
    Handles the training and support for International and local union staff who use VAN, Catalyst and other related software.
    Occasional travel and long/irregular hours required.

    To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

    Education and/or Experience
    Related Bachelor’s degree or equivalent relevant experience and 5 years of data analysis and strategy experience in grassroots, organizing, legislative, electoral, or public relations campaigns is required.

    Computer/Software Skills
    Requires at least two election cycles of advance experience utilizing the Voter Action Network (VAN) and Catalyst program. Requires advance skills in using Excel. Must have advance data extraction and manipulation skills.

    Communication Skills
    Strong oral and written communications skills. Must be able to deliver training to a diverse

    Other Knowledge/Skills/Abilities Required
    Must have advance project management and data management skills.
    Must be able to do advance targeting and analysis.
    Must have initiative.
    Must be able to balance conflicting demands and changing priorities and anticipate future needs.
    Must be able to use discretion, follow department protocol, handle a wide range of sensitive
    situations and recognize when to refer to a higher level. Must be organized and work quickly and accurately under deadlines.
    Strong interpersonal skills.
    Must be able to work professionally and effectively with staff at all levels of the organization as well
    as external contacts, constituents and vendors.

    Personal Characteristics
    Demonstrate commitment to social justice and the goals of the UFCW.
    Requires strong interpersonal skills and ability to deal effectively with political staff and analysts in the progressive community on behalf of the UFCW.

    Job Demands
    Long and often irregular hours. Occasional travel.

    Working Conditions
    The work is performed in a normal office environment. The noise level in the work environment is moderate.

    Physical Demands
    The position involves, but is not limited to, written and oral communications skills, use of computer keyboard, close vision, sitting for long periods, stooping, bending and reaching.

    To be eligible for this position, you must meet the minimum qualifications for the position and be capable of performing the essential functions of the job, with or without a reasonable accommodation. If you are interested in applying for the position, you must respond, in writing, no later than 4:00 p.m., Friday, May 30, 2014. Your response should include your current position, the position you are applying for, how your qualifications meet the qualifications of the job, your overall work and attendance record, and an updated résumé. To promote continuity within departments the following applies: an employee who has been in a job five months or more may apply for a vacancy, except that any employee in the Secretarial Grades may apply for a promotion in the Professional/Technical Grades at any time. This provision does not apply to new employees. New Professional/Technical employees may apply for a vacancy after six months. Any employee who applies for a position may be required to take skills tests to determine whether he/she qualifies for the new position. All employees who meet the minimum requirements for the position will be interviewed. In the event there is no qualified (Guild-represented) internal applicant for a posted position, the UFCW may fill the vacancy internally or externally. Reasonable accommodations will be provided pursuant to the Americans with Disabilities Act (ADA).


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